Netflix is staying Netflix.
The company announced this morning that it was dropping its ill-conceived plans to spin out its DVDs-by-mail into a separate website called Qwikster, after weeks of getting irate emails and phone calls from its members.
It is clear that for many of our members two websites would make things more difficult, so we are going to keep Netflix as one place to go for streaming and DVDs.
This means no change: one website, one account, one password…in other words, no Qwikster.
While the July price change was necessary, we are now done with price changes.
We’re constantly improving our streaming selection. We’ve recently added hundreds of movies from Paramount, Sony, Universal, Fox, Warner Bros., Lionsgate, MGM and Miramax. Plus, in the last couple of weeks alone, we’ve added over 3,500 TV episodes from ABC, NBC, FOX, CBS, USA, E!, Nickelodeon, Disney Channel, ABC Family, Discovery Channel, TLC, SyFy, A&E, History, and PBS.
We value you as a member, and we are committed to making Netflix the best place to get your movies & TV shows.
The Netflix Team
Wow, it sounds like they’re finally listening for a change.
The Facebook status update announcing the change has over 2,200 likes… and it’s only been an hour since it went up!
This won’t undo all of the damage that Netflix caused themselves with the price increase announcement and the Qwikster announcement, but it will certainly help them retain the members that they still have.